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UNSW Advantage: Social Media Content Creation Project

I volunteered to participate in the UNSW Advantage Social Media Content Creation project, taking on the role of a student content creator to help showcase life at UNSW from a student perspective. As part of the initiative, I produced engaging short-form videos and curated Instagram posts that highlighted a variety of student experiences, including campus life, academic opportunities, extracurricular activities, and community events.

 

My work aimed to give prospective and current students a realistic and relatable view of the UNSW experience, while also supporting the university’s broader digital engagement strategy.

 

Through this experience, I was able to develop and apply my creative, storytelling, and social media skills in a professional context, learning how to craft content that resonates with a target audience and contributes to a cohesive online presence for the university.

 

You can explore the videos below to see examples of my work.

Pov: it's back to school season
Why Study PR & Advertising
Sit & Chat
Explore Sydney with Me
The Most Surprising Thing I've Learnt at Uni
Uni Food Hacks
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